Designed by Margret Larsen, art director at the Joseph Magnin department store in the late 1950s to early ’60s. The illustration is by Betty Brader and depicts Larsen herself.
Geezer’s Gallery dates this ad 1958, as shown by the Art Directors and Artist Club of San Francisco. See more from the campaign (albeit in poor reproductions) on their page.
Contributed by Nick Sherman
Contributed by Stephen Coles
Contributed by Gareth Hague
Contributed by Frank E. Blokland
Contributed by Florian Hardwig
Photo(s) by “ed” on Flickr.
Contributed by Swiss Typefaces