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Base celebrates its 20th Anniversary at MoMA

Contributed by 205TF on Mar 31st, 2017. Artwork published in .
    Base celebrates its 20th Anniversary at MoMA 1
    Base. License: All Rights Reserved.

    On October 15th, 2014, Base Design celebrated its 20th anniversary by hosting an original art performance titled “Ready to Read” at the Museum of Modern Art. The performance showcased the high/low dichotomy that defines Base’s work: where culture bumps into pop culture.

    For their identity, Base uses the typeface Basetica, originally designed in 2013 for Open Switzerland, a conceptual design project born from the merger of GVA Studio with the international network Base to create BaseGVA in Geneva, Switzerland.

    Base celebrates its 20th Anniversary at MoMA 2
    License: All Rights Reserved.
    Base celebrates its 20th Anniversary at MoMA 3
    License: All Rights Reserved.
    Base celebrates its 20th Anniversary at MoMA 4
    License: All Rights Reserved.
    Base celebrates its 20th Anniversary at MoMA 5
    License: All Rights Reserved.
    Base celebrates its 20th Anniversary at MoMA 6
    License: All Rights Reserved.

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    • Basetica

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