Puttshack – Minigolf Reimagined.
The launch of a new social entertainment brand in Westfield, London.
Puttshack is a brand new venture from the owners of Bounce Ping Pong and Flight Club. Firmly embedded in the social entertainment market, Puttshack combines the childhood nostalgia of mini-golf with contemporary F&B and ground breaking ball tracking technology, to result in a truly unique social gaming experience.
The visual language is built around the motion of the gameplay, creating dynamic swooshes and loops that deliver a unique sense of energy and movement. This contrasts with the angular form of the logo mark, delivered by the typeface Noe Display, which also takes inspiration from the flags of the traditional golf game.