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Essenza – The Essence of Motorcycles

Contributed by Stefan Claudius on Feb 7th, 2018. Artwork published in .
    Essenza – The Essence of Motorcycles 1
    License: All Rights Reserved.

    Essenza – The Essence of Motorcycles

    Launched in 2016, the innovative motorcycle sprint series with its own design competition brought international motorcycle manufacturers and race rider onto the racetrack. 16 racing teams compete against each other in a knockout system. The basis of the logo consists of 16 lines representing the 16 participants in the sprint. The E symbolises the start lines for both participants. The corporate design visualises speed in all its forms. The logo design, the customised type design, the business equipment, the bookazine, various merchandise products, the exhibition design, the responsive interface design and the entire social media communication were designed.
    Corporate Design Preis, TDC and ADC Award.

    Essenza – The Essence of Motorcycles 2
    License: All Rights Reserved.
    Essenza – The Essence of Motorcycles 3
    License: All Rights Reserved.
    Essenza – The Essence of Motorcycles 4
    Source: http://bit.ly Studio Oeding. License: All Rights Reserved.
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    Source: http://www.essenza-the-essence-of-motorcycles.com License: All Rights Reserved.

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