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Sexual Politics ad

Contributed by Alex Shelley on Nov 7th, 2018. Artwork published in .
    Sexual Politics ad
    Source: https://newrepublic.com License: All Rights Reserved.

    Ad for the first edition of Sexual Politics (1970).

    The devastating, definitive book of the Women’s Liberation Movement—“as outrageous as truth spoken loud and clear at a politician’s bier.”—Publishers’ Weekly. Selected by The Book-of-the-Month Club and Psychology Today Book Club. Just published, and a new bestseller at booksellers now. $7.95

    The font in use is a film version of Clearface Heavy. The Clearface series was originally designed by Morris Fuller Benton with his father, Linn Boyd Benton, as advisor between 1906 and 1911. Photo-Lettering, Inc.’s One Line catalog from 1971 shows an adaptation of Clearface in five weights plus italic, condensed, and semi-condensed styes. In 1978, under license from ATF, the International Typeface Corporation commissioned Vic Caruso to develop ITC Clearface, a family of four weights with corresponding italics.

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