Identity and website for Manila-based Artifact, the freelance design practice of Liam Andrew Cura:
Artifact Studio is an independent freelance design practice. The brand draws heavy inspiration from archaeology, history, and early 20th century graphic design. We wanted to present the brand as a bureau of design and an archive of curiosities long lost.
Around the time we started developing Artifact as a brand, we were also exploring an illustration style we could incorporate into the brand to give the old typographic direction some bright contrast. We found this strange mix of graphic illustration and design that was also inspired by medieval art, occult symbols, and American traditional tattoo art.
The bright red studio identity has three logo variations. The main logo is based on Berton Hasebe’s Portrait Bold (Commercial Type), which is also used for bigger text on the website. The secondary logo and most smaller text are set in GT Pressura Mono (Grilli Type). A third logo uses Oil Can. A complementary typeface used on the website is LL Circular.