New York Magazine and a group of talented local NYC journalists have partnered to develop a “new, non-profit, non-partisan news website dedicated to accountability reporting serving the people of New York City – called The City”. Led by Jere Hester, a former city editor at The Daily News and Brooklyn resident, The Cityprovides on-the-ground reporting of real issues in NYC. The City uses Sharp Grotesk for its logotype and as its primary typeface online, in print, and in digital media.