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Gabbani

Contributed by Florian Hardwig on Apr 16th, 2013. Artwork published in .
    Gabbani 1
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    In 2010, Demian Conrad created a new visual identity for Gabbani. Established in 1937, the Lugano restaurant is one of the oldest delicatessen in the Italian part of Switzerland.

    Read about the work and see more images on demianconrad.com.

    Photos: Olivier Lovey, Sylvain Meltz, Adrien Cater and Virginie Otth

    Gabbani 2
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.
    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.

    Gabbani 4
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.
    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    New logo application

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Table with packaging

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Handy bag and food foils

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    2 bottles of vinegar

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Card family

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Wine card layout

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Newspaper advertising

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Invitation card with beautiful patterned figures from ITC Tiffany Heavy by Ed Benguiat

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Invitation

    The logo is based on Plak Extra Condensed, a 1930s display typeface by Paul Renner, the designer of Futura.
    Source: http://www.demianconrad.com Demian Conrad. License: All Rights Reserved.

    Poster B24

    Typefaces

    • Plak Condensed & Extra Condensed
    • ITC Tiffany
    • ITC Franklin Gothic

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