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From Cliché to Archetype, 2011 Ginko Press edition

Contributed by Nick Sherman on Feb 2nd, 2014. Artwork published in .
    From Cliché to Archetype, 2011 Ginko Press edition 1
    Source: http://www.gingkopress.com License: All Rights Reserved.

    This 2011 reprint of Marshall McLuhan’s From Cliché to Archetype, desiged by Anne Burdick, features Arbor, printed on a transparent jacket and wrapped around Torque and yellowness.

    From the book’s printer, Asia Pacific Offset:

    The case also has the title dembossed deeply on the front cover which lines up with the title that is silkscreened on the durable acetate jacket.

    See also: the typographic design for the book’s first edition.

    From Cliché to Archetype, 2011 Ginko Press edition 2
    Source: http://www.asiapacificoffset.com License: All Rights Reserved.

    Typefaces

    • Torque
    • Arbor

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